| TRADITIONAL LISTINGS | AUCTION LISTING |
| Listed with numerous properties | Focus on your property separately |
| May remain on market months or years | Seller chooses day the property will sell |
| Individual offer negotiated over time | Multiple offers negotiated at once |
| Carrying costs add up (insurance, mortgage, taxes) | Elimination of carrying costs |
| Negative negotiating, lower offers | Price is negotiated up |
| Passive form of selling | Active form of selling |
| Post contract contingencies (financing) | Property sold without contingencies |
| Asking price is limited to negative or lower offers | No ceiling cap price on property |
| Minimal advertising | Aggressively advertising your property |
An advertising program is structured for the sellers property which will attract and target qualified buyers. This assures a true “Market Value